Home Selling Process
FOR SELLERS
The Home Selling Process
Considerations • Create a Timeline • Define Buyer Profile • Determine Pricing Strategy Preparation • Prepare Property to Show • Professional Photoshoot • Design Promotional Materials • Buyer Disclosure Package Marketing • Off Market/Pocket Listing • Broker to Broker Marketing • Online Marketing • Direct Mail and Email • MLS/Signage/Advertising Showing • Preview Reception • Broker’s Tours • Open Houses • Showings by Appointment | Offers • Financially Qualify Buyer(s) • Negotiation of Best Price & Terms • Offer Acceptance Escrow • Open Escrow Account • Buyer Good-Faith Deposit • Preliminary Title Report Due Diligence • Lender Appraisal • Property Inspections • Approval of Documents • Removal of Contingencies of Sale Closing • Review and Sign Closing Documents • Loan Funding and Buyer Final Deposit • Close of Escrow/Recordation of Deed • Keys to Buyer/Proceeds to Seller |
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